MagicTools
OMNICHANNEL SALES & LOGISTICS PLATFORMAI WhatsApp · Smart POS · Tactile Picking

Multiply your commercial closing rate with PULZO CRM: from WhatsApp chat and counter to delivery in minutes

Unify in one high-speed ecosystem your AI WhatsApp Bot, SLA-monitored sales inbox, Omnibox POS counter, Tactile Picking Center with live QR payment voice, multi-warehouse physical inventory, and courier dispatch.

✓ AI Bot + Reps: live coexistence with 5-min SLA timer✓ Omnibox POS: search by SKU, dimension, VIN, or natural language✓ Anti-Fraud QR Voice: announces verified payments in warehouse
24/7 WHATSAPP ENGINEHybrid AI + Human Sales

Quotes automatically and escalates to a sales rep with visual SLA alerts when requested.

console.pulzocrm.co · Command Center & Live 8-Stage Sales Funnel
Pulzo CRM main console showing open conversations, active orders, and the 8-stage operational funnel
VERIFIED COLLECTIONQR & Bre-B Payment Speaker

Validates incoming bank notifications and announces out loud who paid to release dispatch.

END-TO-END COMMERCIAL & LOGISTICS TRACEABILITY

A single 8-stage pipeline where every chat turns into reconciled revenue

Unlike traditional CRMs that only store contacts, Pulzo CRM connects WhatsApp chats and counter sales with every physical step of the order up to the customer's door:

Stage 01

Open Chats

The AI Bot greets buyers 24/7, identifies products or vehicles, and checks live stock.

Stage 02

With Rep (SLA)

One-click escalation to a human rep with a 5-min SLA timer for assisted closing.

Stage 03

Active Quote

Tiered pricing, brand cross-references, and instant quoting via WhatsApp or Counter POS.

Stage 04

Payment Verified

Anti-fraud validation of QR transfers, Bre-B, Wompi, or cash-on-delivery approval.

Stage 05

Tactile Picking

Balanced assignment to warehouse pickers on a touch monitor with exact shelf location.

Stage 06

Ready to Ship

Verified packing and smart channel selection (internal rider, third-party, or pickup).

Stage 07

En Route

Route sheet sent to the courier's WhatsApp at $0 cost with live cash-in-transit tracking.

Stage 08

Delivered & Audited

Order completion, COD settlement, and instant reporting in native Excel BI.

ARCHITECTURE ENGINEERED FOR HIGH-VELOCITY SALES

Four synchronized engines that accelerate your sales team and protect your inventory

Every screen in Pulzo CRM solves real bottlenecks for high-turnover wholesale and retail businesses:

01 · 4-COLUMN CONVERSATIONAL CRM

Seamless coexistence between your AI Bot and Human Sales Reps

Organize all WhatsApp conversations across 4 operational lanes: 1. Open, 2. Human Advisor, 3. Confirmed, and 4. Discarded. Whenever a buyer asks for a human agent, the card flashes amber and starts the SLA countdown so no lead goes cold.

Live chat takeover & releaseQuick / slash shortcutsOverdue SLA alert filter
4-column commercial CRM board in Pulzo CRM
02 · STOCK INTELLIGENCE

Automated Unmet Demand Detector

How many sales do you lose each month because customers ask for an out-of-stock item and nobody writes it down? Pulzo CRM automatically logs every missing reference or size requested in chat or at the counter.

Direct Link to PurchasingSend missing SKUs with one click to the restocking queue before competitors win your customer.

COURIER POOL

$0 WhatsApp Dispatch

Riders activate their shift via WhatsApp to unlock the 24h free window—receiving delivery offers and route sheets without Meta HSM fees.

03 · PURCHASING & ANTI-FRAUD

DIAN UBL 2.1 Ingestion, OCR Scan & Margin Shield

Upload supplier invoices from DIAN XML/ZIP files, IMAP email, or by snapping a photo with smart OCR recognition.

Blind Physical ReceivingWarehouse staff count incoming goods without seeing invoice quantities to prevent shortages while the system protects your target profit margin.

24/7 PUBLIC CATALOG

Integrated B2B/B2C Web Catalog

Includes a public web portal connected to your live stock for searching by brand, model, size, or SKU with a direct quoting cart.

04 · COUNTER STATION & POS REGISTER

Central Omnibox Search: quote like a senior expert in 3 seconds

A single search bar that understands natural language, SKUs, brand cross-references, technical dimensions, or 17-character VIN codes. Instantly displays available units across every branch, exact shelf location, and economy vs. premium brand options.

17-character VIN decoderLive multi-branch stockActive local fallback (zero downtime)
Counter Quoting Station and Omnibox POS in Pulzo CRM
WAREHOUSE TOUCH MONITOR MODE · QR SPEAKER AT 100%
Tactile Picking Center in Pulzo CRM with operator load balancing and live QR payment voice speaker
EXCLUSIVE WAREHOUSE & CASHIER INNOVATION

Tactile Picking Center with Live QR Payment Voice Speaker

Two of the biggest headaches in modern commerce are fake payment screenshots and warehouse picking bottlenecks. Pulzo CRM eliminates both with a dedicated touch monitor for your dispatch zone:

🔊

Voice Bank Verification (Bancolombia, Bre-B & QR)

When funds actually hit your bank account, the right-hand feed logs the payment immediately and announces out loud over the warehouse speaker the payer's name and exact dollar amount.

⚖️

Automated Picker Workload Balancing

With one tap on Balance Loads, the system distributes pending orders evenly across active shift operators and tracks picking speed per worker.

⚡

100% Touch Operation Without Keyboard or Mouse

Warehouse staff tap their name on screen to filter their queue, mark picked items, and release orders to dispatch in seconds.

MEASURABLE IMPACT ON DAILY PROFITABILITY

How your operation transforms when you move from manual chaos to Pulzo CRM

Compare how a traditional store operates versus a company powered by Pulzo CRM's commercial and warehouse automation:

Traditional OperationWith Pulzo CRM
Overloaded WhatsApp: buyers waiting 40+ minutes for a basic price quote.
Replies in seconds: AI Bot quotes 24/7 and triggers a 5-min SLA alert if a rep is needed.
Memory dependency: only senior reps know how to cross-reference sizes or SKUs.
Omnibox Search: any rep searches by VIN, dimension, or natural language immediately.
QR fraud risk: orders shipped against doctored screenshots or unverified transfers.
Anti-fraud speaker: real bank validation announced out loud on the warehouse screen.
Invisible lost sales: nobody logs out-of-stock products requested during the day.
Automated capture: every missing reference is saved and routed straight to Purchasing.

Key executive questions Pulzo CRM answers every single day

How much money is sitting in each funnel stage right now?

On the Operational Desktop and Logistics Board you see at a glance how many orders and how much revenue are in Quoting, Confirmed, Picking, Ready to Ship, En Route, and Cash-on-Delivery.

Which sales rep or warehouse picker performed best this week?

The BI Reports center tracks handled chats, SLA response times, conversion rate per sales advisor, and picked items per warehouse operator.

How do we update business hours and Bot messages without coding?

From the Auto-Reply module you edit live greeting texts, after-hours notices, branch addresses, payment methods, and keyword rules—publishing changes in one click.

How do we reconcile all bank transfers and courier fees at day's end?

Download in one click native Excel (`.xlsx`) Report #22 (Received Transfers by Day) and the Courier & Freight Settlement report ready for accounting.

Quote Pulzo CRM for My Business
LOGISTICS CONTROL & FINANCIAL AUDIT

Live dispatch supervision and 22 executive reports in native Excel

From minute-by-minute tracking of every order en route to full financial and operational auditing for management:

Counter and Route Kanban Logistics Board in Pulzo CRM
MODULE 02 · LOGISTICS BOARD

Kanban Control for Counter, Picking & Route

View every active order with its customer, address, shipping channel, and amount. Validate payments with one click, move orders to dispatch, and monitor cash en route.

Executive BI Reports and Excel Audit Center in Pulzo CRM
MODULE 10 · INTELLIGENCE & BI

Catalog of 22 Downloadable Reports (.xlsx, CSV & JSON)

Includes Consolidated Sales, Sales Rep Productivity, WhatsApp SLA, Warehouse Picking Performance, Courier Settlements, QR/Bre-B Payment Reconciliation, and 72h Expired Quotes.

TURNKEY IMPLEMENTATION BY MAGICTOOLS

Acquire Pulzo CRM backed directly by the engineering team that built it

We tailor and deploy Pulzo CRM in your business so your commercial and warehouse teams sell more from week one:

Phase 1

Commercial Setup & AI Rules

We configure the WhatsApp conversational engine with your brand voice, business hours, SLA escalation rules, delivery sectors, and category margin policies.

Phase 2

Inventory, Branches & Payment Sync

We connect or migrate your master product catalog, cross-references, shelf locations, and branches, and set up QR/Bre-B bank notification reading and DIAN purchasing.

Phase 3

Sales & Warehouse Staff Training

Hands-on training for your WhatsApp and counter sales reps, warehouse leads on the Tactile Picking Center, courier coordinators, purchasing analysts, and admins.

Phase 4

High-Speed Deployment & Support

High-availability architecture with active local fallback so your counter never stops selling, backed by ongoing technical support and continuous evolution with MagicTools.

FREQUENTLY ASKED QUESTIONS

Answers about Pulzo CRM

What type of companies is Pulzo CRM designed for?

Pulzo CRM is built for distributors, auto parts & industrial supply stores, hardware retailers, wholesalers, multi-branch businesses, and high-turnover B2B/B2C operations that handle dozens or hundreds of daily inquiries via WhatsApp and counter POS, needing real-time integration with warehouse picking, couriers, and live inventory.

How do the AI Bot and human sales reps collaborate on WhatsApp?

Pulzo CRM features a hybrid conversational engine: the AI Bot greets customers, identifies part numbers, dimensions, or categories, checks live multi-branch stock, and quotes automatically. When a customer needs human assistance, the chat flashes on the 4-column CRM board with an SLA timer so a sales rep can take over with one click.

How does the QR Payment Speaker work in the Tactile Picking Center?

To eliminate fake payment receipts and speed up dispatch, Pulzo CRM validates incoming bank notifications (Bancolombia, Bre-B, QR transfers, and Wompi) and announces them out loud in real time on the warehouse touch screen—stating who sent the funds and the exact amount so orders are released immediately.

Does Pulzo CRM integrate with our ERP and DIAN Electronic Invoicing?

Yes. Pulzo CRM synchronizes multi-warehouse physical stock in real time (with active local fallback so counter sales never stop) and includes a Purchasing Center capable of ingesting DIAN UBL 2.1 XML/ZIP invoices, IMAP emails, or OCR photo/PDF scans.

What services are included when acquiring Pulzo CRM with MagicTools?

You receive turnkey onboarding: multi-branch catalog and inventory setup, AI WhatsApp conversational engine training and SLA rules, warehouse tactile picking station setup, hands-on training for sales reps and warehouse staff, and ongoing engineering support.

How does the Courier module save money on WhatsApp messaging?

Through its 24-Hour Free Window Protocol: at shift start, the courier sends a keyword to the Bot, enabling 24 hours of interactive route sheets and delivery offers at $0 cost—without paying Meta HSM template fees.

BOOK YOUR PERSONALIZED DEMO

Ready to automate your WhatsApp sales, accelerate your counter, and secure your warehouse with Pulzo CRM?

Message us today to schedule a live walkthrough. We will show you how Pulzo CRM connects your chats, inventory, and warehouse in one platform.